- what we do
- maximum impact
Maximum impact
Craft magical customer journeys by optimising, connecting, enhancing and consolidating your current marketing automation, customer data, personalisation and loyalty platforms.
Maximum impact
Beyond the basics
Start creating true ‘wow’ moments for your customers by unlocking the full potential of your existing marketing automation and customer data setup. Your bespoke roadmap will focus on quick wins, helping you achieve well-defined targets while fleshing out longer-term strategies. All backed by either hands-on execution, expert guidance and/or training. So you can keep on inspiring your audiences with unified, personalised and above all relevant customer experiences.
Discovery
- Thorough assessment of your brand's digital landscape, examining tool usage, marketing goals and KPIs.
- Data evaluation assessing overall data quality and segment behaviour while identifying opportunities for growth within each.
- Opportunity identification aimed at booking quick wins, eliminating friction points and building long-term strategies that will boost your brand's performance.[MOU1]
- Channel exploration covering new channels and personalisation opportunities within web, app, social media, SMS, email, WhatsApp, push and others.
Strategy
- Roadmap crafting aimed at supercharging your customer data and personalisation strategies for campaigns that really pop!
- Personalisation pointers outlining automated scenarios and segmentation strategies with dynamic content based on data-driven insights.
- Feature boosting exploring new avenues for extra features and modules that create even deeper connections with your customers.
- Integration journey covering additional channels that spice up your outreach strategies and boost their impact.
Execution
- Team mastery offering in-depth training sessions that transform your people into martech masters.
- Goal get-togethers aligning KPIs and targets through engaging workshops that empower your teams to track progress like seasoned pros.
- Recurring check-ups along with use cases to help benchmark performance and progress while driving innovation.
- Continuous improvement through ongoing support and guidance to keep your team on the cutting edge of marketing innovation.
Outcome
- Visionary blueprint covering detailed recommendations, a tailored roadmap for quick wins and longer-term marketing automation strategies.
- Implementation alternatives offering a range of options from a DIY setup to a collaborative effort or even full-service execution, complete with training wheels for self-sufficient management.
Roadmap
Step by step, we’ll help you refine your marketing automation and data management tools to amplify your impact and make your brand truly resonate with your target audience.
Step
1
Analysis
Transform your data and segment analysis into insights that will drive deeper automation across all your marketing channels. We leave no stone unturned, taking every opportunity to optimise and supercharge your tools and automation processes.
Step
1
Analysis
Transform your data and segment analysis into insights that will drive deeper automation across all your marketing channels. We leave no stone unturned, taking every opportunity to optimise and supercharge your tools and automation processes.
Step
2
Implementation & training
Time to execute our tailored roadmap under the expert guidance of our experienced team! Choose exactly how you navigate: let us take the lead for a smooth journey, go your own way or opt for training to empower your own team to take the wheel.
Step
2
Implementation & training
Time to execute our tailored roadmap under the expert guidance of our experienced team! Choose exactly how you navigate: let us take the lead for a smooth journey, go your own way or opt for training to empower your own team to take the wheel.
Step
3
Ongoing support
Recurring review meetings let you finetune your trajectory, analyse performance data and extract insights that will drive further improvements. These sessions double as lively forums for exchanging ideas, matching challenges to solutions and generally fuelling the innovation engine.
Step
3
Ongoing support
Recurring review meetings let you finetune your trajectory, analyse performance data and extract insights that will drive further improvements. These sessions double as lively forums for exchanging ideas, matching challenges to solutions and generally fuelling the innovation engine.
Time to take a leap
Are you ready to turn your data into insights and touchpoints into love bites? Contact us for an obligation-free assessment of the needs and ambitions of your brand. And a demonstration of how we can bridge the gap between them for lasting success.